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Art That Tells a Story

Art That Tells a Story

Art and design are the foundation of UROKO. Every piece starts as original artwork, informed by time spent on the water and a close observation of the ocean and the...
Spiny Lobster Shirt by UROKO

Behind the Design: West Coast Spiny Lobster

Growing up in North County, San Diego, winter beckoned not only Alaska storms and imposing waves but also the allure of nocturnal lobster diving adventures. In the midst of surf...
Shop Feature: "Oneill Surf Shop" in Santa Cruz, CA.

Shop Feature: "Oneill Surf Shop" in Santa Cruz, CA.

This month we feature our interview with Tanner Beckett and learn more about the history of Oneill Surf Shop.
Shop Feature: Surf n Wear's "Beach House"

Shop Feature: Surf n Wear's "Beach House"

This month we interview Grayson Nance of Surf n Wear's Beach House in Santa Barbara. Surf n Wear has been serving the Santa Barbara surf community since 1965.