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New Arrivals

Light blue t-shirt with wavy line design on a white background
New in
38% off
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Calming Seas Short Sleeve T-Shirt in Mint
From $ 20.00 USD $ 32.00
Teal t-shirt with a white octopus design on a white background
New in
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Giant Pacific Octopus Short Sleeve T-Shirt in Heather Forest Green
From $ 32.00 USD
octopus youth tee heather teal
New in
Youth Octopus Short Sleeve T-Shirt in Heather Deep Teal
$ 30.00 USD
Halibut Structured Grandpa Hat in Grey with Maroon Rope
New in
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Halibut Structured Grandpa Hat in Grey with Maroon Rope Detail
$ 36.00 USD
Gray t-shirt with a lingcod graphic on a white background
New in
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Ling Cod Short Sleeve T-Shirt in Light Grey
From $ 32.00 USD
Calming Seas long sleeve T shirt in Heather Heavy Metal featuring water inspired artwork based on calm ocean surface texture
New in
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Calming Seas Long Sleeve T-shirt in Heather Heavy Metal

1 review
From $ 38.00 USD
Dark gray t-shirt with a sailfish graphic on a white background
New in
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Sailfish Short Sleeve T-Shirt in Charcoal
From $ 32.00 USD
Spiny lobster print with a green gradient
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Tern Shirt in Heather Grey
New in
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Tern Short Sleeve T-Shirt in Heather Heavy Metal
From $ 32.00 USD
salmon spawn longleeve heather slate
New in
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Salmon Spawn Long Sleeve T-shirt in Indigo
From $ 38.00 USD
Light blue t-shirt with a white graphic of a fish on a white background
New in
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Mola Mola Short Sleeve T-Shirt in Stonewash Denim
From $ 32.00 USD
Black t-shirt with a yellow and gold diver's helmet design on the back, on a white background.
New in
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Diver Short Sleeve T-Shirt in Dark Chocolate

1 review
From $ 32.00 USD
Salmon Spawn Short Sleeve T-Shirt in Stonewash Denim
New in
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Salmon Spawn Short Sleeve T-Shirt in Stonewash Denim
From $ 32.00 USD
Light gray hoodie with a sailfish graphic on a white background
New in
25% off
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Sailfish Pullover Hooded Sweatshirt in Dusty Sage
From $ 45.00 USD $ 60.00
Calming Seas pullover hoodie in brown featuring water inspired artwork based on calm ocean surface texture
New in
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Calming Seas Pullover Hooded Sweatshirt in Brown
From $ 60.00 USD
Bluefin shirt in midnight blue
New in
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Bluefin Short Sleeve T-Shirt in Midnight Blue
From $ 32.00 USD
CamoLing Cod Trucker Hat
New in
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Ling Cod 6 Panel Curved Bill Trucker Hat in Camo/ Black
$ 32.00 USD
Blue t-shirt with a drawing of Jacques Cousteau on a white background
New in
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Cousteau Short Sleeve T-Shirt in Indigo
From $ 32.00 USD
Yellowtail wale corduroy structured grandpa hat in washed green with moss rope and leather patch
New in
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Yellowtail Wale Corduroy Structured Grandpa Hat in Washed Green
$ 40.00 USD
Black t-shirt with a blue falbacore illustration on a white background
New in
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Albacore Short Sleeve T-Shirt in Graphite Black
From $ 32.00 USD
Gray hoodie with a tern graphic on a white background
New in
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Tern Pullover Hooded Sweatshirt in Charcoal
From $ 60.00 USD
Blue t-shirt with a graphic of Ernest Hemingway on the back, on a white background
New in
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Hemingway Short Sleeve T-Shirt in Blue

1 review
From $ 32.00 USD
Bluegill shirt in Blue Slate
New in
Bluegill Short Sleeve T-Shirt in Heather Slate Blue
From $ 32.00 USD
Fisherman Tee in Heather Tan Back
New in
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Fisherman Short Sleeve T-Shirt in Heather Tan
From $ 32.00 USD
Octopus Wale Corduroy Structured Grandpa Hat with Red Rope
New in
Octopus Wale Corduroy Structured Grandpa Hat with Red Rope Detail
$ 40.00 USD
Brown Trout Structured Grandpa Hat in Brown with Gold Rope
New in
Brown Trout Structured Grandpa Hat in Brown with Gold Rope Detail
$ 36.00 USD
Octopus Structured Grandpa Hat with White Rope
New in
Octopus Structured Grandpa Hat with White Rope Detail
$ 36.00 USD
Albacore Hoodie Graphic Black
New in
Albacore Pullover Hooded Sweatshirt in Asphalt
From $ 60.00 USD
Sailfish Women's Tee Heather Teal
New in
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Women's Sailfish Short Sleeve T-Shirt in Heather Teal
$ 32.00 USD
Dark navy sailfish corduroy structured grandpa hat with red rope detail and woven sailfish patch
New in
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Sailfish Wale Corduroy Structured Grandpa Hat in Dark Navy with Red Rope Detail
$ 40.00 USD
Gray t-shirt with a colorful bluegill fish design on a white background
New in
Youth Bluegill Short Sleeve T-Shirt in Blue Storm
$ 30.00 USD
Bluefin Flat Bill Trucker Hat in Black
New in
Bluefin Flat Bill Trucker Hat in Black
$ 30.00 USD
Dungeness Crab Flat Bill Trucker Hat in Brown and White
New in
Dungeness Crab Flat Bill Trucker Hat in Brown and White
$ 30.00 USD
Octopus 6 Panel Curved Bill Trucker Hat in Navy
New in
Octopus 6 Panel Curved Bill Trucker Hat in Navy
$ 32.00 USD
Halibut 6 Panel Curved Bill Trucker Hat in Heather Grey
New in
Halibut 6 Panel Curved Bill Trucker Hat in Heather Grey
$ 32.00 USD
Dorado Flat Bill Trucker Hat in Navy
New in
Dorado Flat Bill Trucker Hat in Navy
$ 30.00 USD
Yellowfin Tuna Flat Bill Trucker Hat in Black and White
New in
Yellowfin Tuna Flat Bill Trucker Hat in Black and White

1 review
$ 30.00 USD
Bluefin 6 Panel Curved Bill Trucker Hat in Heather Grey
New in
Bluefin 6 Panel Curved Bill Trucker Hat in Heather Grey and Navy
$ 32.00 USD
Bluefin Men's Crew Fleece in Navy
New in
Bluefin Mens Crew Fleece in Navy
From $ 60.00 USD
Brown Trout Trucket Hat in Green
New in
Brown Trout Curved Bill Trucker Hat in Dark Green
$ 32.00 USD

New arrivals from Uroko featuring the latest hats, tees, hoodies, and sweatshirts. This collection updates as new designs are released.

All pieces are inspired by fishing, diving, and time spent around the coast. Check back regularly as new products are added.

About UROKO

The Japanese word UROKO means “fish scales”. I thought it was fitting for a small line of clothes that would represent the passion ocean faring people have in their hearts. If you love the sea or the creatures in it, and perhaps at times feel like a sea creature yourself, then I hope you enjoy the art and clothing that I make in celebration of it.
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Enjoy!
Alex Czech

Contact Us

alex@uroko.com
831-430-6586
110 Pasatiempo Drive
Santa Cruz, California 95060
United States

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